Selling your home can be an emotional experience. In fact, RE/MAX research reveals that a real estate transaction is one of life’s top stressors, second only to divorce (ouch!). Under some circumstances, sellers may wish to handle the sale of their home on their own. While an FSBO may have some pros, it also has its cons. With all the…

At the risk of sounding like a broken record, we’re going to state the obvious: buying a home is the biggest financial decision most people will likely ever make. Unlike when you go to McDonald’s and order a Big Mac, buyer’s actually expect your home to look the same as it does in all the images. This is why showing…

When making purchases at the grocery store, mall, or even a local coffee shop, we’ve become accustomed to simply paying whatever the displayed price tag is. In real estate, that is not the case. Negotiation is a skill that real estate professionals practice daily and one that can mean the difference of thousands of dollars in the sale of your…

Why is Facebook important to selling my home?

It occurred to me about five years ago that Facebook had great marketing potential for my real estate business. It is only now that we are truly seeing the benefits of this powerful tool.

Facebook is the perfect place to advertise real estate for a few reasons. Firstly there are many people…

To potential buyers, what’s out in the front yard and in behind a house can be just as important as what’s inside it. Spending a little time (and money) elevating the outdoor areas can have a significant payoff when the offers start rolling in this selling season.

Colour Blocking

Take a page from a popular fashion trend — colour blocking…