What’s more important when it comes to buying a home? The style and size of the house? Or the neighborhood that the home is in?

We posed this question to our RE/MAX Influencers—a panel consisting of RE/MAX Sales Associates throughout Canada—to get their thoughts on what’s more important: style or location?

91% said “Location” is most important

Of course the…

Why is Facebook important to selling my home?

It occurred to me about five years ago that Facebook had great marketing potential for my real estate business. It is only now that we are truly seeing the benefits of this powerful tool.

Facebook is the perfect place to advertise real estate for a few reasons. Firstly there are many people…

All brands are represented by something. Whether it is a swoosh that symbolizes one of the biggest brands in the world, a set of golden arches that represent a company that can test even the strongest of will powers, or a balloon that represents one of the biggest names in real estate, icons are arguably one of the most important…

Any good mortgage professional will tell you that your house hunt should include a call to a mortgage professional as well as a call to your realtor. A mortgage professionals work with you to obtain a mortgage pre-approval. Then, you can shop for a property knowing how much money you have to spend or, more importantly, how much a lender…

The importance of our support people

When you walk in the doors of any high paced office like a real estate office, we often think of the people that we see advertised. The high profile real estate agents and the broker. While these people are extremely important and bring immense value to the operation, they are not the only piece…